Being Kenneth Branagh: 11 Tips on Filming a Book Trailer (Part Four)

And here we are — the final part of the mini-series blogpost! (See? Aren’t you glad I broke this up into segments?)

Now as I mentioned, I have saved the best tip for last; but before getting to what I believe is the most imperative thing you can do in planning out a book trailer, let’s quickly recap those previous 10 tips from Parts 1-4:

  • Know what you’re shooting. You’re shooting a book trailer, the emphasis on trailer. Not book.
  • You don’t have to understand the process, but take time to understand the process. A book trailer doesn’t just happen in your basement one weekend afternoon. There’s steps to follow and processes to adhere to.
  • For your first book trailer, keep it simple. You might want to go full-on epic for your first book trailer. Don’t. This is your first step. Think smart.
  • Set up a budget. Best way to avoid going broke.
  • Figure out ways to stretch the budget. Did I mention “avoid going broke” earlier? Yeah. I did.
  • When the trailer needs artwork, imagery, or music, make a financial investment. When it is time to spend money on your trailer, particularly in stock audio and video, do’t flinch or take shortcuts. Do it.
  • Be patient and understanding with your talent. Cast and crew. Especially if they are giving of their time and talents, roll with the challenges and make things work to the best of their abilities.
  • Make sure your cast and crew understand their responsibilities. Remember though that your trailer is the top priority, not hanging out or chilling out. That happens after the work is done.
  • Trust your editor, especially if he or she has a track record. Sometimes the toughest thing is to surrender your work to an objective party, but it also the best thing you can do in order to make it shine.
  • Never forget: It’s YOUR trailer. Don’t let others render your vision so blurry that it’s no longer yours. It’s your book’s first impression. You make the final call.

It’s all been leading up to this one key piece of advice I’ve been sitting on since Part One. You all have been patient and (for this, I am really thrilled!) attentive on what makes a good book trailer happen. Now comes the most essential thing you need to know before making that jump from the printed word to a visual medium in order to help your book sales reach a wider audience.

Are you ready? Continue reading

Flutter…the Next Big Thing! *LOL*

This morning, I completed the ninth chapter of All a Twitter, but I may have to reconsider everything — and I mean, everything — and call up Que Publishing to renegotiate the book we agreed I would write.

This is going to be the next big thing in Social Media, and I want to write the first book on it!

Say hello to “Flutter.”

My editor at Que reads this blog, so let me say I’M JUST KIDDING!!! Seriously. I’m three chapters from wrapping up, and you think I want to do a rewrite from the beginning?!

Been there, done that, got a tee shirt, and I had said tee shirt ripped off me when the publisher tried to stiff me out of the advance.

I am hoping with where I’ve seen this video mentioned on Twitter that it goes viral on an apedemic scale. This is some funny, funny stuff. Consider me the first in line for “Sttr” and a pair of “Flutter Eyes.”