An all new second edition, featuring chapters on streaming media, and crisis management!
Maximize the Potential of Your Online Brand!
Social media has transformed into a necessity for writers. but with so many options available, these online platforms can prove frustrating. This second edition offers something for both authors new to the social space, and experienced ones looking for fresh approaches to WordPress, Tumblr, Facebook, Twitter, Pinterest, and more.
Social Media for Writers, Second Edition will equip you with the essential tools you’ll need to succeed. In this book you’ll learn how to:
- Create an online brand: write content for several different networks, and tie them together to develop an authoritative, trusted voice.
- Utilize “best practices” in social media: learn the ins-and-outs of the online community and how to maximize the potential of each platform.
- Build a community: make connections and create a fan base to endorse your work. Refine your voice and online persona through platforms like podcasting and streaming media.
With updated strategies and techniques for online platforms, Social Media for Writers is a comprehensive source for all your digital marketing needs!