Skylanders: Where Gamer Girls (and Their Characters) Kick Butt Too!

Roughly six weeks ago, as you might have heard on a recent episode of The Shared Desk, a friend of ours — Lisa-Anne Moore — introduced me, Pip, and Sonic Boom to the new Activision game Skylanders: Spyro’s Adventures. Sonic Boom was intrigued by the concept of this game, that concept being that at any point you can swap out characters within a game, all dependent on what you need at that moment. The Boom perked up, however, when she heard about a character named “Sonic Boom.”

Imagine her elation when she found the character of Sonic Boom was a girl.

From the Skylanders Portal Masters’ website, here’s Sonic Boom’s story: Continue reading

Tee’s Top 5 from 2011

Looking back on 2011Recently, J.C. Hutchins asked across various social networks for people to sum up their 2011 in one word, and then sum up their hopes for 2012 in another. I responded with three.

Yes, I’m a rebel. Screw the rules, ‘cause that’s how I roll.

Man, I really need to make “avoid talking street” a New Year’s Resolution. Now where was I? Oh yeah, Hutch’s “Sum Up Your 2011” question…

I responded with “The Small Step” because I’ve started looking ahead already to 2012. Planning for appearances. Pre-production for a book trailer. Considering a posting schedule for Volume Two of Tales from the Archives.  And, of course, the release of The Janus Affair. It just feels like everything is piling on already, and I’ve still not put away Christmas decorations.

Not sure what it was about this week — maybe the storm front breaking, maybe the sunrise, maybe the unusually smooth commute to work, who knows? — I started to look back. 2011 has been one astounding year. A year of change. A year of direction. Some of these items may some across as a touch trivial, but they defined the year for me, and are helping me work through tough spots and dark times. I stopped to think of those high points and put them out there on this blog, my intent being that you might find five things to be thankful for at this time. Continue reading

Black Friday: The Dark Side of Viral Videos

Social Media carpetbaggers (as I call them here, and I’m liking the term the more I use it) would challenge me on many of my work beliefs and ethics, two of which that have been brought to light just this month:

    • You can’t make a viral video. They just happen.
    • There is such a thing as bad publicity.

      I have seen this as a topic on many a conference track — “How to Make Your Videos Viral!” or some such nonsense — and I also get the “Let’s make a viral video…” request a lot from my day job. After my skin stops crawling, I pull no punches and speak the best-kept-secret truth that the carpetbaggers won’t admit: you can’t make a viral video. A video goes viral due to traffic on social networks increasing awareness (of a product, person, or cause), and through self-replicating processes that gain momentum on both the Internet and mainstream media.

      Did you catch that “self-replicating” part? That’s key. No one can make self-replication happen. You can promote a video, sure, but that does not necessarily guarantee it going viral.  The constant thread (if there is one) is luck. Good or bad, it comes down to luck. You can’t predict it. You can’t produce it. You never know what will strike that nerve. Viral videos just happen.

      And in the case of Rebecca Black, that is exactly what happened. What two comedians referenced off-handedly has now become 2011’s viral sensation. Continue reading